Take a Stroll Through our Forest of Insights

When we find important digital marketing trends and updates we feel like you should know, this is where we put them 🙂

25 July, 2024

Color Psychology in Marketing and Branding: How Different Colors Can Affect Consumer Behavior and Perception

In the world of marketing and branding, color isn’t just about aesthetics—it’s a critical element that has profound effects on […]

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10 January 2026

Google Local Search Ads vs Facebook Ads for Roofing Leads

Compare Google Local Service Ads and Facebook Ads for roofing leads: costs, intent, best use cases, and when to combine both for best ROI.

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7 January 2026

SEO Stragegies for HVAC Companies in 2026

Local SEO checklist for HVAC companies: optimize Google Business Profile, mobile speed, local keywords, schema, content clusters, and location pages.

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6 January 2026

SEO Stragegies for Roofing Companies in 2026

Local SEO, GBP optimization, AI-driven keyword research, and fast mobile pages are essential for roofing companies to capture high-intent leads in 2026.

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5 January 2026

7 Ways to Maximize ROI on a Small Budget

Stretch a small marketing budget with seven cost-effective tactics: PPC, email automation, SEO, social, micro-influencers, CRO, and AI.

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4 January 2026

How to Create a Marketing Calendar in 5 Steps

A simple, strategic 5-step guide to build a marketing calendar: set goals, map dates, plan channels, assign tasks, and pick the right tools.

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3 January 2026

Local SEO Keyword Finder

Boost your local visibility with our free Local SEO Keyword Finder! Enter your business type and location to get tailored keyword ideas fast.

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2 January 2026

Google My Business Updates for Roofing Companies in 2026

2026 Google Business Profile updates for roofers: new ranking signals, city-based service areas, video verification, visuals, and review-response best practices.

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24 December 2025

How to Create Location-Specific Content for SEO

Step-by-step guide to researching local keywords and building unique location pages with schema, photos, reviews, and internal links to improve local SEO.

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23 December 2025

SEO Trends For HVAC Companies in 2026

Local SEO, mobile speed, GBP optimization, reviews, schema, and AI tactics HVAC companies need in 2026 to capture emergency leads and cut lead costs.

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