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Resources

14 Ways For You To Increase Your Online Marketing in 2018

The second quarter of 2018 is behind us and many are still scratching their heads with what to do this year to increase their marketing presence online.  Some are looking for SEO companies, while some are wanting to do their own content marketing. The highest priority in internet marketing is to identify increased revenue (ROI) […]

published at Monday, August 20th, 2018

Finding the Right Fit in a Digital Marketing Company

Choosing the right digital marketing company is no different than choosing to hire a particular employee. After all, the hope should be that this will be a long, on-going relationship with your business. You wouldn’t want to start over with a new agency every time you don’t get the results you expected. Let’s explore five […]

published at Friday, December 29th, 2017

Phoenix Storytelling Marketing Group Meetup

The Blue Aspen Marketing team had the opportunity to meet Park Howell, founder and creator of “The Business of Story,” at a content marketing Meetup last month. Looking for new and unique strategies is important to us, and Howell’s methodology was a striking blend of old and new ideas.  What is brand storytelling? Storytelling is […]

published at Wednesday, May 3rd, 2017

How SEO’s Find High Traffic Keywords To Target

How SEO’s Find High Traffic Keywords To Target Total Read Time: 4 Minutes Helping Your SEO With Strategic Keywords Finding More Customers By Identifying The Best Keywords To Rank For In the past, ranking for keywords was fairly easy. It could be complete junk content on the page, but as long as the keyword were […]

published at Tuesday, November 15th, 2016

Five Trending Google SEO Tips

Total Read Time: 5 Minutes By Ryan Naylor Helping Your SEO With Trending Tips Understanding What SEO Factors are Impacting Your Rankability Is your business website ranking high on Google? Is search engine optimization or SEO up to par with your marketing goals? If not, don’t panic. You are not alone. SEO is a very […]

published at Sunday, October 9th, 2016

What Makes an SEO Expert an Expert?

Typically my rants are limited to myself during rush hour commute home, but today I feel like sharing.  Many times we get clients who find us through a Google search and request a free consultation at our Scottsdale office.  I absolutely love sitting down with new clients.  It’s my time to put on my educator […]

published at Thursday, February 18th, 2016

Google Local Listings Update That Could Affect Your Business

Updates to Google’s Local Search Results- Could this mean less visibility for your brand? Google has made some changes that could affect your rankings in Google local search results. These Google search results are used when a user is searching from a specific location, Phoenix for example. The results we formerly saw in local search […]

published at Thursday, August 20th, 2015

2 Simple Tips For Localized Search Engine Optimization

Does your business leverage a white hat search engine optimization strategy to target consumers in your area? Does your website have customized content that is location-relevant to your target audience? For those of you new to SEO, white hat optimization is a method of gaining organic ranking by focusing on the audience through content and […]

published at Tuesday, June 9th, 2015

What Are Ranking Factors For Your SEO Campaign

Search engine optimization (SEO) has several factors that influence rankings within search results. But have you ever wondered how search engines determine content’s relevancy? What makes a page more important to search engines? Search engines are your personal concierges of the Internet. When you make a search, the search engines dig through billions of pages […]

published at Wednesday, May 13th, 2015

Design Elements Needed To Impact Your Visitors

As the Internet evolves, so must our understanding of the fundamentals to creating great design and user-friendly sites.  The website has only seconds to impress and invite the user to navigate through the site. With the help of these few key elements your site will remain relevant and entice the reader to want more from […]

published at Friday, May 1st, 2015
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